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Illustrating Bible readership statistics for a national campaign to engage new audiences

An infographic to highlight some surprising findings from a Bible Society research report

Bible Society

Bible Society Bible Literacy infographic illustration Bible Society Bible Literacy infographic illustration in detail

An infographic to support the publication and media promotion of a Bible Society report on public awareness of Bible stories.

With a brief to emphasise the report's headline statistics we focused on using illustration to encourage instant recognition of key stories and immediate surprise at the findings. Illustrations used Cassbinder's personal style, while adhering to brand guidelines for colour and typography.

  • Client: Bible Society
  • Role: Graphic Design, Illustration
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